This past Thursday night, while unconfirmed reports spread concerning a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and directing people to her channel's 9pm newscast.
While the network is hardly a flawless news source, her statement rang true for numerous observers. It is one of the broadcasters where there exists reality-based and largely trustworthy reporting – notably during breaking news situations such as the one taking place close to a New Hampshire storage facility.
A Precarious Position During a High-Stakes Battle
However CNN, now four and a half decades old, finds itself in a uncertain state as two massive media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a high-stakes game of business acquisition, instead of as a question of what benefits the information-seeking public.
“Here is one more case of the profound systemic issues with origins in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The speculation about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a corporate drama with influential figures as the main characters, but there is very little discussion of the public interest,” Pickard explained.
The Additional Layer: Political Influence
This situation is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his main “fake news” foe.
Recall the shouts of “CNN sucks!” at his rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will shield him from criticism and scrutiny. That is a factor in why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that historic news network.
A Possibility of Further Instability
It is important to note, if Netflix is successful, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That setup could position CNN for yet another acquisition. There is no finish line.
According to Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be contested by anti-trust authorities,” Wu stated.
The Bigger Challenge and a Path Forward
Regardless of the resolution in this situation, the bigger problem persists.
“Our current system is a profoundly anti-democratic system, but we ought not succumb to learned helplessness,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and revised policy decisions can address it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that should not imply it will not happen in the future.
Policies that strengthen independent news organizations, reinforce local journalism, finance public media, and prohibit the concentration of media power in very few hands are within reach – they are essential for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations including CNN shouldn’t be pawns in the newest merger game.